Case study SEO - shop mydogmystyle.pl

In the new year of 2025, we began working on the mydogmystyle.pl store, which was visible for only four phrases in the TOP 50. The store owner desperately wanted to gain visibility for the most important phrases. The goal was to optimize the phrases and indexing on the store, and increase its overall visibility on Google.

Below, you can see the website’s visibility status in January 2025, before we started working together:

  • 36 clicks,
  • 461 views,
  • 4 phrases in the TOP 50,
  • 2 phrases in the TOP 10,
  • 0 phrases in the TOP 3.

And the most important items in the store looked something like this:

  • dog shop (-);
  • dog accessories (-);
  • dog accessories (-);
  • dog lovers shop (-);

Where did we start and what did we do?

Achieving SEO results isn’t magic, but rather focused and organized efforts. We’ve written a significant amount of high-quality content, improved the UX (i.e., user experience) in key areas, and expanded the store with additional product categories. After three months of work on the mydogmystyle.pl store, the first results appeared:

  • 543 new clicks,
  • 8327 new views,
  • 117 phrases in the TOP 50,
  • 36 phrases in the TOP 10,
  • 1 phrase in the TOP 3.

And what happened to the keywords important to the client? See below how they emerged from a lack of visibility in the TOP 10 positions on Google:

  • dog shop(– ➜ 4);
  • accessories with dogs (– ➜ 5);
  • dog accessories (– ➜ 6);
  • dog lovers shop (– ➜ 4);
wykres-top-50-fraz-top-10-top-3-sklepu-mydogmystyle-pl
Chart of key phrases for the mydogmystyle.pl store in Semstorm - a tool for checking statistics.

As you can see, the store’s statistics in the Semstorm chart are skyrocketing! It’s worth noting that only a quarter has passed since we started working together, and the results will only increase month by month.

PLEASE NOTE! A quick update – after the last 9 months of collaboration, this is what our client’s store looks like:

  • 1,163 new clicks,
  • 39,039 new views,
  • 588 keywords in the TOP 50,
  • 213 keywords in the TOP 10,
  • 64 keywords in the TOP 3.

What happened to the keywords important to the customer? See below how their visibility increased or remained stable over the next 6 months:

  • dog shop (4 ➜ 3);
  • accessories with dogs (5 ➜ 7);
  • dog accessories (6 ➜ 6);
  • dog lover shop (4 ➜ 4);
wykres-google-search-console-mydogmystyle
Chart of key phrases of the mydogmystyle.pl store in Semstorm after 9 months of effective cooperation.

Summary SEO – mydogmystyle.pl

Over the course of nine months of intensive SEO efforts, we managed to acquire relatively general keywords, while simultaneously improving category rankings and the overall visibility of the website. To summarize:

TOP 50: +584 keywords (14500% increase)
TOP 10: +211 keywords (10450% increase)
TOP 3: +64 keywords (6400% increase)

Page clicks: +1127 (3030% increase)
Page views: +39039 (8368% increase)

As you can see, the results speak for themselves. Our work has been recognized not only by mydogmystyle.pl but also by many other websites. We’ve published some of them as SEO case studies. If you also operate in a local niche, we’ll help your store or website rank on Google.

We optimize WordPress, WooCommerce, and Shoper. Take a look at our SEO packages and promote your business just like mydogmystyle.

❗ Worth remembering!

SEO is not a sprint, but a marathon in which you run for results, not for a week, but for a good 3 months (sometimes longer, depending on the industry and competition).

By investing in SEO and good content, all of this stays on your website, and by acting long-term, you build a kind of structure that will last for years.

Do you want to clean up your SEO?

Entrust them to industry specialists!