Case study SEO - przybylskancelaria.pl
Before we began working with Monika, her website was only visible in Google search results for three phrases in the top 50. The client wanted to increase her online presence by gaining visibility for keywords related to her industry. Our goal was to optimize for these keywords and improve the website's indexing, which would translate into an overall increase in search engine visibility.
Below, you can see the website’s visibility status in January 2025, before we started working together:
- 2 clicks,
- 137 views,
- 3 keywords in the TOP 50,
- 2 keywords in the TOP 10,
- 0 keywords in the TOP 3.
And the most important items on the website looked something like this:
- legal advisor, employment law online (-);
- unfair dismissal (-);
- online consultation with a lawyer (-);
- family lawyer online (-);
Take a look 👁️ also at:
Where did we start and what did we do?
Effective SEO isn’t magic—it’s the result of a well-thought-out strategy and systematic work. As part of our efforts, we created valuable content, accelerated page loading, optimized key UX (user experience) elements, and enriched the website with new blog posts. After just five months of work on przybylskancelaria.pl, the first noticeable results began to appear:
- 346 new clicks,
- 23,718 new views,
- 53 keywords in the TOP 50,
- 14 keywords in the TOP 10,
- 3 keywords in the TOP 3.
And what happened to the keywords important to the client? See below how they emerged from Google’s obscurity to the first page:
- legal advisor, employment law online (– ➜ 1);
- unfair disciplinary dismissal (– ➜ 7);
- consultation with a lawyer online (– ➜ 5);
- family lawyer online (– ➜ 4);
As the graph from Semstorm shows, the store’s statistics are growing rapidly – growth is almost vertical. Importantly, only one quarter has passed since the start of the partnership, and with each passing month, even better results can be expected.
PLEASE NOTE! A quick update – after the last 9 months of collaboration, this is what our client’s website visibility looks like:
- 442 new clicks,
- 27,832 new views,
- 282 keywords in the TOP 50,
- 49 keywords in the TOP 10,
- 10 keywords in the TOP 3.
What happened to the keywords important to the client? See below how their visibility increased or remained stable over the next four months:
- legal advisor, employment law online (1 ➜ 1);
- unfair disciplinary dismissal (7 ➜ 6);
- consultation with a lawyer online (5 ➜ 18);
- family lawyer online (4 ➜ 3);
Summary SEO – przybylskancelaria.pl
In just five months of intensive SEO efforts, we achieved visibility for competitive, generic keywords, while simultaneously strengthening the rankings of key pages and improving the site’s overall visibility in search results. In summary:
TOP 50: +282 keywords (9400% increase)
TOP 10: +49 keywords (2450% increase)
TOP 3: +10 keywords (1000% increase)
Page clicks: +442 (22100% increase)
Page views: +27832 (20215% increase)
The results speak for themselves. The results of our efforts have been recognized not only by Monika but also by many other companies we’ve worked with. We’ve documented some of these successes in SEO case studies. If you’re thinking about growing your online business, we’ll help your website build a lasting relationship with Google.
We optimize WordPress, WooCommerce, and Shoper. Take a look at our local SEO and promote your business, just like Monika from przybylskancelaria.pl.
❗ Worth remembering!
SEO is a long-term process—more of a marathon than a sprint. Results must be earned systematically, not just in a matter of days. Typically, at least three months of intensive work are required, although depending on the industry and the level of competition, this time may be longer.
By investing in SEO and valuable content, you create a lasting foundation that will last on your website. It's long-term strategy that builds a structure that will benefit your business for years to come.
My account